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Generative Engine Optimization (GEO/ AI SEO)

viaTuring College
No rating
Difficulty
Beginner
Cost
N/A
Format
Instructor Led
Delivery
Online
Time Commitment
10 weeks 8 hrs/week

Summary

The GEO (Generative Engine Optimization) program is a self-paced, online course designed for marketers, business leaders, and freelancers. It focuses on enhancing discovery, visibility, and customer acquisition through generative search and LLM-based answers. Participants will engage in practical experiments and implement site improvements, supported by mentor feedback and a capstone project. This hands-on approach ensures learners can build a repeatable visibility system for their teams.

  • Before You Learn / Who This Course Is For
    • For marketers, business leaders, and freelancers

    • Requires knowledge of marketing fundamentals and analytics

    • Ideal for those responsible for brand visibility

  • What to Expect
    • Self-paced online format with mentor feedback

    • Hands-on experiments and real-world capstone project

    • Focus on generative search and AI visibility

  • What You'll Achieve
    • Develop skills in AI-driven brand visibility

    • Create a repeatable visibility system

    • Enhance customer acquisition strategies

Certifications covered by this course

No certifications are covered by this course.

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